http://www.ricardoortega.net Advertising, branding, design, spice, opinions & life Sat, 05 Jul 2008 16:07:54 +0000 http://wordpress.org/?v=2.2.1 http://www.ricardoortega.net/archives/9#comment-412 Ricardo Ortega Sat, 12 Apr 2008 17:44:56 +0000 http://www.ricardoortega.net/archives/9#comment-412 Por supuesto Andrés, coincido contigo, su importancia radica en que al crear un "ambiente de marca" propicio y que se identifica con su público este se convierte en un factor más de identidad que hace que el cliente regrese una y otra vez... y se vuelva un "evangelista de la marca". Por supuesto Andrés, coincido contigo, su importancia radica en que al crear un “ambiente de marca” propicio y que se identifica con su público este se convierte en un factor más de identidad que hace que el cliente regrese una y otra vez… y se vuelva un “evangelista de la marca”.

]]> http://www.ricardoortega.net/archives/9#comment-411 Andrés Sat, 12 Apr 2008 10:07:19 +0000 http://www.ricardoortega.net/archives/9#comment-411 Además de tener importancia en la última fase del proceso de compra, me parece que el in-store branding también tiene mucha importancia en el proceso de fidelización de un cliente, ¿no te parece?. Además de tener importancia en la última fase del proceso de compra, me parece que el in-store branding también tiene mucha importancia en el proceso de fidelización de un cliente, ¿no te parece?.

]]> http://www.ricardoortega.net/archives/7#comment-65 Wahoo Sun, 07 Oct 2007 01:51:14 +0000 http://www.ricardoortega.net/archives/7#comment-65 Thank you for sharing! Thank you for sharing!

]]> http://www.ricardoortega.net/archives/3#comment-32 Marcos Garcia Sat, 15 Sep 2007 01:08:50 +0000 http://www.ricardoortega.net/archives/3#comment-32 Excelente muestra de un rincon pintoresco de la patria chica! Saludos Excelente muestra de un rincon pintoresco de la patria chica!
Saludos

]]> http://www.ricardoortega.net/archives/8#comment-13 rugs Fri, 03 Aug 2007 03:43:49 +0000 http://www.ricardoortega.net/archives/8#comment-13 Sounds like a great book. I think you’re right in your contention that programmers and designers are typically different breeds, which makes your publication useful on both ends. That said, I do find the shifts that are taking place interesting from an artistic point of view. And I do truly think this is an issue of art. Every time there is a significant change in art, whether it be in terms of materials, approach, or theory, there is a steep learning curve. New materials -- in this case programming code -- always require an adjustment in thinking about what qualifies as “art,” as well as who we are going to deem “artists.” We need only go back as far as Andy Warhol to find someone who was initially totally mis-understood because he was working with an entirely new set of rules, and often with new media. So I wonder if the true artists are those who can create within this new medium, who can take what seems like a really strange (“un-artistic”) medium and turn it into something beautiful. Sounds like a great book. I think you’re right in your contention that programmers and designers are typically different breeds, which makes your publication useful on both ends. That said, I do find the shifts that are taking place interesting from an artistic point of view. And I do truly think this is an issue of art. Every time there is a significant change in art, whether it be in terms of materials, approach, or theory, there is a steep learning curve. New materials — in this case programming code — always require an adjustment in thinking about what qualifies as “art,” as well as who we are going to deem “artists.” We need only go back as far as Andy Warhol to find someone who was initially totally mis-understood because he was working with an entirely new set of rules, and often with new media. So I wonder if the true artists are those who can create within this new medium, who can take what seems like a really strange (“un-artistic”) medium and turn it into something beautiful.

]]> http://www.ricardoortega.net/archives/3#comment-8 alejandro gomez l. Tue, 31 Jul 2007 21:16:12 +0000 http://www.ricardoortega.net/archives/3#comment-8 tremendos te felicito Ricardo ! AGL juio 30 07 tremendos te felicito Ricardo !
AGL
juio 30 07

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